Plan Your Visit
Our factory tours offer a fascinating glimpse behind the scenes at the Emma Bridgewater factory, giving you a genuine insight into the work and love that goes into producing each one of our beautiful pieces. Our knowledgeable guides take you through the production of our world famous pottery. Tours last around 45 minutes and cost just £2.50 (children 16 years old and under are FREE). You can redeem the £2.50 cost of your tour against any lovely produce you buy in the factory shop or gift shop.
Sharing the Emma Bridgewater story with larger groups, clubs and organisation is one of our tour guides favourite things. To get the best out of this experience, we recommend groups of no more than 20. You can also combine your visit with morning coffee, lunch, afternoon tea and decorating studio packages. Call Jamie or Zoe on 01782 201328 to talk through your tailor-made visit.
Take a classic Emma Bridgewater mug, plate or special piece of ware and make it your own. Our expert helpers will support you through the decorating process, offering tips and inspiration to create and paint a design you will treasure for generations. We will then glaze and fire your masterpiece so it will last a lifetime. The decorating studio is open every day, including weekends and most Bank Holidays. The studio fee is £2.95 per person plus the cost of your chosen pot (prices from £8).
Explore The Area
In the heart of Stoke-on-Trent, Staffordshire with the historic Potteries on our doorstep and the Peak District just up the road, we thoroughly recommend you combine a visit to Emma Bridgewater with a longer stay. Marvel at the historic Wedgwood Museum displays, and the world renowned pottery collections at the city’s Potteries Museum and Art Gallery; wander through the spectacular gardens at Biddulph Grange and Trentham in Staffordshire, then round off your stay with a trip to the stunning Chatsworth House.